Hultafors Group on tour
Stormy weather at the push of a button
The Hultafors Group offers a progressive range of premium brands for craftsmen fulfilling highest requirements for on-the-job safety, protection and functionality. The Hultafors’ product family comprising workwear under the brand Snickers Workwear, hand tools by Hultafors as well as ladders and scaffolding by the brand Wibe Ladders, is represented in over 37 countries.
The eye-catching design truck FUTURIA is currently travelling through Belgium, Germany, the Netherlands and Switzerland and stops at selected dealers – presenting the latest Snickers Workwear winter collection, as well as hand tools of the brand Hultafors for the functional craftsman.
The new Snickers Workwear collection can be tested under real-life wind and weather conditions thanks to a rain and wind simulator, a fog machine, sound blaster and special lighting effects.
Hultafors is not only a pioneer in terms of its outstanding products. The one of its kind full wrapping turns the show-truck into a striking brand ambassador creating a memorable brand experience.